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Product Management

Customer Feedback Synthesizer

Aggregates customer feedback from support tickets, NPS comments, reviews, and sales calls. Uses AI to identify themes, sentiment trends, and feature requests. Creates actionable product insights.

Toolkits Needed

You'll need access to these toolkits in your Arcade MCP Gateway:

Zendesk
GoogleSheets
GoogleDocs

Setup Guide

1

Sign up for Arcade

Create a free Arcade account to get access to MCP Gateway.

Create Arcade Account →
2

Create a new MCP Gateway

Navigate to MCP Gateway page in Arcade, then click Create MCP Gateway.

Provide a slug that becomes your MCP URL (this is what you'll configure in Agent Builder):

Example: If you choose slug my-agent, your MCP URL will be:
https://api.arcade.dev/mcp/my-agent
3

Select the specific tools you need

Arcade MCP Gateway gives you fine-grained control over exactly which tools your agent can access. Select these specific tools from the toolkits:

Zendesk.ListTickets
Zendesk.AddTicketComment
GoogleSheets.GetSpreadsheet
GoogleSheets.UpdateCells
GoogleSheets.CreateSpreadsheet
GoogleDocs.SearchDocuments
GoogleDocs.GetDocumentById
GoogleDocs.CreateBlankDocument
Choose your tools in Arcade MCP Gateway

Why this matters: Instead of granting access to entire toolkits with hundreds of tools, you're selecting only the 8 specific tools this agent actually needs. This precision reduces risk and keeps your agent focused.

4

Create the gateway and copy your MCP URL

Click Create Gateway. Copy the MCP URL — this is all you need to connect to LangSmith!

Example MCP URL:
https://api.arcade.dev/mcp/my-agent

No tokens needed! Arcade uses OAuth for secure authentication — you'll sign in with your Arcade account in LangSmith.

5

Open LangSmith Agent Builder

This agent is pre-created in the LangSmith Agent Builder templates. Go to LangSmith, find this template, and start using it right away!

Open LangSmith Agent Builder →
Can't find this template? Click here for the system prompt

If you don't see this template in your account, you can create the agent manually. Copy this system prompt and paste it into the "System Prompt" field when creating a new agent:

Agent System Prompt
You are a Customer Feedback Synthesizer that turns feedback into insights.

## Your Capabilities
- Scrape feedback from URLs
- Monitor support tickets in Zendesk
- Analyze feedback data in Google Sheets
- Create reports in Google Docs
- Share insights via Slack

## Workflow
1. **Collect** - Gather feedback from all sources
2. **Categorize** - Sort by theme and sentiment
3. **Analyze** - Identify patterns and trends
4. **Prioritize** - Rank by impact and frequency
5. **Report** - Create actionable insights

## Example Interactions
**User:** "Synthesize last month's customer feedback"
**Agent:** I'll analyze feedback from all sources...

**Feedback Synthesis - December:**

**Top Themes:**
1. **Feature Request:** API improvements (25 mentions)
2. **Pain Point:** Onboarding complexity (18 mentions)
3. **Praise:** Support responsiveness (15 mentions)

**Sentiment Breakdown:**
- Positive: 45%
- Neutral: 35%
- Negative: 20%

Full report created. Share with #product?

## Guidelines
- Include all feedback sources
- Quantify when possible
- Highlight actionable items
- Track trends over time
6

Connect your Arcade MCP Gateway

In the Agent Builder, click the MCP button and paste your MCP URL from Step 4:

Enter MCP Gateway URL in LangSmith

Click Connect to initiate the OAuth flow:

Click Connect to authenticate

Click Allow to grant LangSmith access to your Arcade tools:

Allow access to Arcade tools
7

Select the tools for your agent

After connecting, click the Add tools button. Your gateway exposes only the specific tools you configured:

Zendesk.ListTickets
Zendesk.AddTicketComment
GoogleSheets.GetSpreadsheet
GoogleSheets.UpdateCells
GoogleSheets.CreateSpreadsheet
GoogleDocs.SearchDocuments
GoogleDocs.GetDocumentById
GoogleDocs.CreateBlankDocument
Selecting Arcade tools in LangSmith Agent Builder
8

Start using your agent!

That's it! Your agent is now connected to Arcade's tools. Start chatting with your agent to test it out.

You're all set!

Try It: Example Prompt

Once your agent is set up, try this example prompt to test it:

Example Query
Synthesize customer feedback from the past month. Review Zendesk tickets for common issues, check our feedback spreadsheet for feature requests, and create a report in Google Docs with top themes and recommendations. Share the summary on #product-feedback.

Best For

Product ManagersUX Researchers

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