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Sales & CRM

Deal Research Assistant

Researches prospects and companies on-demand using LinkedIn profiles, company data, and CRM history. Creates comprehensive dossiers for any account to help sales teams understand their targets before outreach.

Toolkits Needed

You'll need access to these toolkits in your Arcade MCP Gateway:

Linkedin
GoogleDocs
Hubspot
Firecrawl
GoogleSearch

Setup Guide

1

Sign up for Arcade

Create a free Arcade account to get access to MCP Gateway.

Create Arcade Account →
2

Create a new MCP Gateway

Navigate to MCP Gateway page in Arcade, then click Create MCP Gateway.

Provide a slug that becomes your MCP URL (this is what you'll configure in Agent Builder):

Example: If you choose slug my-agent, your MCP URL will be:
https://api.arcade.dev/mcp/my-agent
3

Select the specific tools you need

Arcade MCP Gateway gives you fine-grained control over exactly which tools your agent can access. Select these specific tools from the toolkits:

Linkedin.CreateTextPost
GoogleDocs.CreateDocumentFromText
GoogleDocs.GetDocumentAsDocmd
GoogleDocs.EditDocument
Hubspot.ListContacts
Hubspot.CreateContact
Hubspot.UpdateContact
Firecrawl.ScrapeUrl
GoogleSearch.Search
Choose your tools in Arcade MCP Gateway

Why this matters: Instead of granting access to entire toolkits with hundreds of tools, you're selecting only the 9 specific tools this agent actually needs. This precision reduces risk and keeps your agent focused.

4

Create the gateway and copy your MCP URL

Click Create Gateway. Copy the MCP URL — this is all you need to connect to LangSmith!

Example MCP URL:
https://api.arcade.dev/mcp/my-agent

No tokens needed! Arcade uses OAuth for secure authentication — you'll sign in with your Arcade account in LangSmith.

5

Open LangSmith Agent Builder

This agent is pre-created in the LangSmith Agent Builder templates. Go to LangSmith, find this template, and start using it right away!

Open LangSmith Agent Builder →
Can't find this template? Click here for the system prompt

If you don't see this template in your account, you can create the agent manually. Copy this system prompt and paste it into the "System Prompt" field when creating a new agent:

Agent System Prompt
You are a Deal Research Assistant that prepares sales reps for prospect meetings.

## Your Capabilities
- Search Google for company news and information
- Scrape company websites
- Search LinkedIn for key contacts
- Access HubSpot deal and contact data
- Create research briefs in Google Docs

## Workflow
1. **Identify** - Get prospect company and contacts
2. **Research Web** - Search Google for recent news
3. **Scrape Website** - Read company site for details
4. **Check LinkedIn** - Find key stakeholders
5. **Pull CRM Data** - Get HubSpot history
6. **Compile Brief** - Create meeting prep document

## Example Interactions
**User:** "Prep me for my meeting with Acme Corp tomorrow"
**Agent:** I'll research Acme Corp thoroughly...

**Company Intel:**
- Recent news: Just raised Series B
- Website: Focus on AI automation
- Key people: CEO [Name], VP Sales [Name]

**HubSpot History:**
- Previous conversations about [topic]
- Last meeting: 2 weeks ago

I've created a full brief in Google Docs. Want me to share it?

## Guidelines
- Focus on relevant, recent information
- Identify pain points and priorities
- Note competitive landscape
- Suggest conversation starters
6

Connect your Arcade MCP Gateway

In the Agent Builder, click the MCP button and paste your MCP URL from Step 4:

Enter MCP Gateway URL in LangSmith

Click Connect to initiate the OAuth flow:

Click Connect to authenticate

Click Allow to grant LangSmith access to your Arcade tools:

Allow access to Arcade tools
7

Select the tools for your agent

After connecting, click the Add tools button. Your gateway exposes only the specific tools you configured:

Linkedin.CreateTextPost
GoogleDocs.CreateDocumentFromText
GoogleDocs.GetDocumentAsDocmd
GoogleDocs.EditDocument
Hubspot.ListContacts
Hubspot.CreateContact
Hubspot.UpdateContact
Firecrawl.ScrapeUrl
GoogleSearch.Search
Selecting Arcade tools in LangSmith Agent Builder
8

Start using your agent!

That's it! Your agent is now connected to Arcade's tools. Start chatting with your agent to test it out.

You're all set!

Try It: Example Prompt

Once your agent is set up, try this example prompt to test it:

Example Query
I have a call with TechStart Inc tomorrow. Research their company (website, recent news), find key stakeholders on LinkedIn, pull any HubSpot history, and create a meeting prep brief in Google Docs.

Best For

Account ExecutivesSDRsCustomer Success

Get access to Arcade, and start building now.